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94.1 FM, Scottsbluff

City of License: Scottsbluff, NE

First Air Date: December 20, 1960

Operating Power: 6,600 watts

Original Call Letters: KNEB FM

Format: simulcast KNEB AM

General Manager: George Haskell

Chief Engineer: Les Proctor

Issued To: Platte View Broadcasting

Through the Years

  • 1960

    December 20, 1960- KNEB FM signs on at 94.1, 6,600 watts at 61 feet.  Studios/Offices in the Golden Rule Building, 2110 Broadway, Scottsbluff, NE.  Transmitter located 1.25 miles southeast of downtown.    Format- simulcasts the AM programming.

  • 1963

    FM programming separates from that on the AM.

  • 1969

    August, 1969-Sold by Russell Stewart and others to Scottsbluff Broadcasting Corporation (George Haskell, Wayne McIntosh, Leslie Proctor) for $250,000 (includes KNEB AM).
    Haskell is the station’s General Manager, McIntosh is the Program Director and Proctor is the Chief Engineer.

  • 1971

    Studios are moved to the AM transmitter location, 2302 Beltline Highway, southeast edge of town.

  • 1979

    June, 1979-Station is sold by Scottsbluff Broadcasting Inc. to Panhandle Broadcasting, Inc (Gladys D. Seaton and family) for $750,000 (including KNEB AM).  Buyer owns newspapers in the Midwest and KHAS AM and TV in Hastings plus three stations in Kanas and a station in Texas.

  • 1981

    Station upgrades to  100,000 watts at 680 feet with a new tower eleven miles south of Scottsbluff on the west side of Nebraska State Road 71.

  • 1984

    August, 1984- Sold to Nebraska Rural Radio Association for $850,000 (including KNEB AM).  Buyer is a non-profit corporation composed of Nebraska farm and ranch operators headed by Otto J. Geiger.  It also owns KRVN AM/FM in Lexington, NE.

  • 1986

    Roy Messersmith is named General Manager.

  • 1989

    Marty Martinson takes over as General Manager. Marty’s wife Barb Martinson becomes Sales Manager.

  • 2001

    Studio moved to 1928 East Portal Place, Scottsbluff.

  • 2004

    September, 2004-Licensee name changed from Nebraska Rural Radio Association to Panhandle Broadcasting.

  • 2008

    January 2008-  Craig Larson takes over as station manager from Marty Martinson.

  • 2012

    Licensee transfer back to Nebraska Rural Radio Association.  Slogan changed to 94.1 The Brand.  

    January, 2012-  Larson is named General Manager over all the Nebraska Rural Radio Association stations, but continues as manager of the Scottsbluff cluster.

  • 2019

    January, 2019- Larson relinquishes KNEB station management to Bill Boyer but continues as General Manager over all the NRRA stations.

  • 2020

    January, 2020-  Larson steps away as General Manager of the NRRA stations and Tim Marshall, who had been Station Manager of the Lexington Cluster is named as General Manager over the stations, and continued as station manager there.